NEW YORK, July 14 (Reuters) – Amazon shoppers snagged deals on food delivery, travel and healthcare during a two-day Prime Event that ended on Wednesday, highlighting the potential for growth in services at an e-retailing giant long focused on goods.
Amazon’s(AMZN.O) 200 million U.S. Prime members snapped up $12.7 billion in merchandise, a record sum representing year-over-year growth of 6.1%, according to Adobe Analytics, with many seizing on discounts to load up on back-to-school supplies.
The sale of services and experiences might not have made a huge impact on its bottom line as yet, but Amazon could be hoping that will change over time.